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How to Audit Your Meta (Facebook) Ad Account to Maximize ROAS in 2025
Is your Meta ad account underperforming despite a solid ROAS? This guide breaks down how to audit your Facebook ads to uncover wasted spend, fix tracking issues, optimize campaigns, and scale profitably. Learn the proven framework RCKSTR Media uses to improve ad performance beyond surface-level metrics.
May 46 min read


How to Scale E-Commerce Brands Profitably with Meta Ads in 2025
In 2025, the landscape of e-commerce advertising is more competitive—and more rewarding —than ever. Meta Ads (Facebook and Instagram)...
Apr 225 min read


The Best Facebook Ad Formats for High-Converting Campaigns (2025 Edition)
Boost conversions with the best Facebook ad formats for 2025—video, carousel, lead forms, collection, and dynamic ads. Learn more!
Mar 145 min read


How To Create Purchase Behavior Audiences on Meta Ads Manager
Optimize Meta Ads with value-based parameters. Improve retargeting, create precise lookalike audiences, and target high-value prospects.
Jul 20, 20243 min read


How To Generate High Quality Traffic To Your Business Website From Meta Ads
Find out how to generate high intent website traffic to your business.
Jun 24, 20245 min read


Best Paid Social Media Agency in New York for Shopify Stores
RCKSTR Media, New York’s leading paid social media agency for Shopify stores, helps eCommerce brands scale profitably through advanced Meta and TikTok ad systems. With over $40M in managed spend and proven ROAS results like +428% for Shopify apparel brand Kinda Handsome, RCKSTR delivers data-driven, creative-first strategies that turn ad spend into predictable growth.
6 hours ago4 min read


The ROI of Hiring a Paid Social Agency for Shopify in Q4
Q4 is Shopify’s biggest opportunity — but also its most competitive season. Discover why hiring a paid social agency drives higher ROI through lower CPA, increased ROAS, and AOV growth. Real-world Shopify case study included.
1 day ago5 min read


How We Built Lookalike Audiences That Cut Meta Ad Costs by 38%
RCKSTR Media reduced Meta ad costs by 38% for an NYC-based artist using high-value lookalike audiences and Meta’s Conversion API (CAPI). By improving data quality, optimizing signal flow, and retargeting engaged fans, we boosted CTR by 49% and built a scalable, data-driven ad system that continues to outperform traditional Meta campaigns.
2 days ago5 min read


Where to get full-funnel ad strategies for DTC brands in the US?
Looking to scale your DTC brand in the US? Learn where to find full-funnel ad strategies that connect awareness, engagement, and conversion into one system. See how RCKSTR Media’s Meta-certified team helped brands like Kinda Handsome increase ROAS by 428% and AOV by 108%. Includes step-by-step funnel framework and expert optimization guide.
3 days ago5 min read


How to hire a social media ad expert for Shopify stores in NYC?
Looking to grow your Shopify store in NYC? This guide shows how to hire a social media ad expert who understands Shopify, Meta, TikTok, and Google Ads — what to ask, typical pricing models, and a 5-step hiring checklist backed by a real case study that delivered a 428% ROAS and big AOV gains.
4 days ago5 min read


Where can I find a paid social media advertising agency in New York?
Discover how NYC brands scale faster with paid social media advertising. Learn what a New York paid social agency does, how to choose one, and how RCKSTR Media drives 3x+ ROI for clients through data-backed, creative ad systems. Featuring NYC artist Jared Benjamin’s success story and actionable steps to get started.
5 days ago5 min read


From Ads to Revenue: What a Full-Funnel Paid Social Team Does for You
Full-funnel paid social marketing connects every stage of the customer journey — from awareness to conversion. Discover how RCKSTR Media’s data-backed approach turned ad spend into scalable profit, featuring a +428% ROAS case study from an NYC fashion brand. Learn how to structure your funnel for long-term growth, better ad efficiency, and consistent revenue performance.
6 days ago4 min read


Why Custom Conversions & CAPI Are Game-Changers for eCommerce Ads
Custom Conversions and Meta’s CAPI are transforming how eCommerce brands track and optimize their ads. By connecting server-side data and business-specific events, advertisers can finally measure what truly matters, eliminate blind spots, and future-proof their campaigns in a post-cookie, privacy-first world.
Oct 116 min read


Paid Social Agency Near Me: Why U.S. DTC Brands Choose RCKSTR
Searching for a “paid social agency near me”? Learn why U.S. DTC brands trust RCKSTR Media to scale Shopify stores, boost ROAS, and increase AOV. With over $40M in managed ad spend and a performance-based pricing model, RCKSTR helps brands grow faster and smarter. Case study: Kinda Handsome achieved a 428% ROAS increase and doubled average order value. Book a call today.
Oct 105 min read


How to Launch a Clothing Brand with Paid Media (Without Wasting Budget)
Paid media can make or break your clothing brand launch. Done right, it drives awareness, conversions, and long-term growth. Done wrong, it burns your budget. In this guide, discover how to build a funnel that works, create high-converting fashion ads, and retain customers beyond the first purchase - with insights from a real clothing brand case study.
Sep 295 min read


Book a Paid Social Strategy Call with RCKSTR Media (Free Assessment)
Most brands waste 30–50% of their ad spend. RCKSTR Media’s free paid social strategy call gives you a data-driven ad audit, funnel analysis, and a scaling roadmap. With $40M+ ad spend managed, our proven systems deliver results like a 428% ROAS increase for ecommerce brands. Book your free assessment today and start scaling smarter.
Sep 285 min read


How to Choose the Right Paid Social Partner for Your DTC Business
Choosing the right paid social partner can make or break your DTC brand’s growth. The right partner brings proven results, creative testing, transparent pricing, and full-funnel expertise. Learn how to avoid red flags, what to prioritize, and how brands achieved a 400% ROAS lift with the right partner.
Sep 275 min read


The Most Overlooked Meta Ads Tactics That Drive ROAS at Scale
Most advertisers plateau on Meta Ads because they focus on obvious levers. Discover overlooked tactics - like psychographic targeting, creative rotation, and CRO synergy.
Sep 264 min read


Building a Shopify Ad Funnel That Converts: A Step-by-Step Playbook
Most Shopify ads fail because they lack structure. This guide shows you how to build a Shopify ad funnel that converts—covering awareness, consideration, conversion, and retention, plus a real case study proving how one brand achieved 428% ROAS.
Sep 254 min read


Ready to Scale? Hire a U.S.-Based Paid Social Agency with Proven ROAS
Scaling ecommerce requires more than ads — it demands proven systems and ROAS-driven strategy. Learn why hiring a U.S.-based paid social agency is the smart move for Shopify brands ready to grow. See how real campaigns deliver scalable results and why proven ROAS matters when it comes to paid social growth.
Sep 245 min read
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