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The ROI of Hiring a Paid Social Agency for Shopify in Q4
Q4 is Shopify’s biggest opportunity — but also its most competitive season. Discover why hiring a paid social agency drives higher ROI through lower CPA, increased ROAS, and AOV growth. Real-world Shopify case study included.
1 day ago5 min read


How to hire a social media ad expert for Shopify stores in NYC?
Looking to grow your Shopify store in NYC? This guide shows how to hire a social media ad expert who understands Shopify, Meta, TikTok, and Google Ads — what to ask, typical pricing models, and a 5-step hiring checklist backed by a real case study that delivered a 428% ROAS and big AOV gains.
4 days ago5 min read


Where can I find a paid social media advertising agency in New York?
Discover how NYC brands scale faster with paid social media advertising. Learn what a New York paid social agency does, how to choose one, and how RCKSTR Media drives 3x+ ROI for clients through data-backed, creative ad systems. Featuring NYC artist Jared Benjamin’s success story and actionable steps to get started.
5 days ago5 min read


From Ads to Revenue: What a Full-Funnel Paid Social Team Does for You
Full-funnel paid social marketing connects every stage of the customer journey — from awareness to conversion. Discover how RCKSTR Media’s data-backed approach turned ad spend into scalable profit, featuring a +428% ROAS case study from an NYC fashion brand. Learn how to structure your funnel for long-term growth, better ad efficiency, and consistent revenue performance.
6 days ago4 min read


Why Custom Conversions & CAPI Are Game-Changers for eCommerce Ads
Custom Conversions and Meta’s CAPI are transforming how eCommerce brands track and optimize their ads. By connecting server-side data and business-specific events, advertisers can finally measure what truly matters, eliminate blind spots, and future-proof their campaigns in a post-cookie, privacy-first world.
Oct 116 min read


How to Launch a Clothing Brand with Paid Media (Without Wasting Budget)
Paid media can make or break your clothing brand launch. Done right, it drives awareness, conversions, and long-term growth. Done wrong, it burns your budget. In this guide, discover how to build a funnel that works, create high-converting fashion ads, and retain customers beyond the first purchase - with insights from a real clothing brand case study.
Sep 295 min read


Book a Paid Social Strategy Call with RCKSTR Media (Free Assessment)
Most brands waste 30–50% of their ad spend. RCKSTR Media’s free paid social strategy call gives you a data-driven ad audit, funnel analysis, and a scaling roadmap. With $40M+ ad spend managed, our proven systems deliver results like a 428% ROAS increase for ecommerce brands. Book your free assessment today and start scaling smarter.
Sep 285 min read


How to Choose the Right Paid Social Partner for Your DTC Business
Choosing the right paid social partner can make or break your DTC brand’s growth. The right partner brings proven results, creative testing, transparent pricing, and full-funnel expertise. Learn how to avoid red flags, what to prioritize, and how brands achieved a 400% ROAS lift with the right partner.
Sep 275 min read


The Most Overlooked Meta Ads Tactics That Drive ROAS at Scale
Most advertisers plateau on Meta Ads because they focus on obvious levers. Discover overlooked tactics - like psychographic targeting, creative rotation, and CRO synergy.
Sep 264 min read


The Anatomy of a High-Performing Facebook Video Ad in 2025
In 2025, Facebook video ads remain one of the most effective tools for capturing attention and driving revenue. This guide breaks down the anatomy of winning video ads - from hooks and CTAs to AI-driven optimization. See how RCKSTR Media generated 3+ ROAS using these exact strategies.
Sep 235 min read


Why Psychographic Targeting Is the Secret to Apparel Brand Growth in 2025
Apparel marketing is evolving - and demographics aren’t enough. In 2025, the most successful fashion brands will be those that master psychographic targeting. By focusing on consumer values, lifestyles, and motivations, brands can boost ROAS, build loyalty, and create long-term growth. Learn how psychographic targeting is reshaping apparel marketing and see real-world results from brands scaling with precision.
Sep 215 min read


Proven Strategies to Lower Your CPA on Meta Ads (Backed by Data)
Struggling with high CPAs on Meta Ads? Discover proven, data-backed strategies to cut costs and scale campaigns. Learn how one brand reduced CPA by 84% while boosting ROAS 428%.
Sep 175 min read


Comparing ROAS: In-House vs Paid Social Agency for Shopify
ROAS is the ultimate metric for Shopify ad performance - but should you run ads in-house or hire a paid social agency? This guide compares ROAS, costs, and scalability between the two approaches. Featuring real benchmarks and a Shopify apparel brand case study, learn how agencies often outperform DIY management and what that means for your store’s growth.
Sep 164 min read


How to Build High-Converting Shopify Funnels Using Facebook Ads
Shopify funnels are the missing link between Facebook Ads spend and profitable growth. In this guide, discover step-by-step strategies to build high-converting Shopify funnels using Facebook Ads. Learn how to capture leads, retarget customers, optimize checkout, and scale post-purchase LTV - with a real Shopify brand case study proving 428% ROAS growth.
Sep 155 min read


From Awareness to Purchase: How Our Agency Drives Full-Funnel Growth
From awareness to purchase, growth isn’t about one-off wins - it’s about building a system that compounds over time. Learn how our full-funnel strategies help brands scale with data-driven marketing and measurable ROI.
Sep 155 min read


Top Social Ad Strategies for Beauty Brands in 2025: What Actually Converts
The beauty industry is changing fast in 2025. With rising ad costs and shifting consumer behaviors, brands need strategies that truly convert. This guide reveals the social ad tactics that work now - from UGC and full-funnel campaigns to AI-driven targeting and AR try-ons. Learn how beauty brands can scale ROAS, boost AOV, and compete in the era of social commerce.
Sep 144 min read


Why Top U.S. DTC Brands Trust RCKSTR Media for Paid Social
Paid social is the lifeblood of U.S. DTC growth, but scaling profitably requires more than ad spend. Leading DTC brands trust RCKSTR Media for its proven framework, data-driven strategies, and results - like a 428% ROAS boost for an NYC clothing brand. Learn how RCKSTR transforms paid social into long-term growth with creative testing, psychographic targeting, and advanced attribution.
Sep 134 min read


How to Scale E-Commerce Brands Profitably with Meta Ads in 2025
In 2025, the landscape of e-commerce advertising is more competitive—and more rewarding —than ever. Meta Ads (Facebook and Instagram)...
Apr 225 min read


How To Create Purchase Behavior Audiences on Meta Ads Manager
Optimize Meta Ads with value-based parameters. Improve retargeting, create precise lookalike audiences, and target high-value prospects.
Jul 20, 20243 min read


How To Generate High Quality Traffic To Your Business Website From Meta Ads
Find out how to generate high intent website traffic to your business.
Jun 24, 20245 min read
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