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Best Paid Social Media Agency in New York for Shopify Stores

  • Writer: Diana Dela Cruz
    Diana Dela Cruz
  • Oct 19
  • 4 min read
Shopify store owners working with paid social media agency in New York

TL;DR


  • Shopify stores scaling with paid social need more than ad spend - they need strategy. New York’s top agencies succeed by combining data-driven funnel design, creative testing, and precise audience segmentation to amplify ROAS.


  • For Shopify founders ready to scale profitably, RCKSTR Media delivers hybrid pricing, transparent dashboards, and $40M+ in proven paid social systems. Book a call or download the ad scaling guide to start.


Shopify store owners know the formula for growth isn’t just great products - it’s visibility, conversion, and retention. In 2025’s competitive digital ecosystem, paid social media has become the backbone of scalable ecommerce growth.


But here’s the catch: most Shopify brands waste ad spend on “boosted posts” and generic campaigns that don’t optimize for purchase intent. Algorithms evolve weekly, and without advanced conversion API setups, creative testing loops, and full-funnel attribution, stores plateau quickly.


That’s where paid social media agencies - particularly those based in performance-driven markets like New York City - become essential. RCKSTR Media, a Meta Certified and Klaviyo Partner, has managed over $40 million in ad spend, helping Shopify store owners grow revenue while regaining control of their time.





Why Paid Social Media Is Essential for Shopify Growth


Paid social isn’t just about running ads - it’s about building profitable customer acquisition systems.


Key Benefits for Shopify Stores


  • Scalable ROAS: Paid social allows you to test, iterate, and scale successful campaigns rapidly.


  • Customer Retargeting: Seamlessly re-engage customers through lookalike audiences and retargeting flows.


  • Creative Agility: Video and UGC content dominate 2025’s Meta and TikTok ad ecosystems, favoring emotionally resonant storytelling.


  • Data Synergy: Integration with tools like Klaviyo and Shopify Flow creates powerful, closed-loop optimization.


According to RCKSTR Media’s internal performance studies, AI-assisted cart recommendations and offer-based messaging reduced CPA by up to 50%, while increasing AOV by 45% across multiple Shopify accounts.


Paid social is not just a marketing channel anymore - it’s an intelligent acquisition ecosystem when executed with precision.



What Makes a Great Paid Social Media Agency in NYC


New York’s best paid social agencies operate differently from traditional marketing firms. The difference lies in data-driven decision-making, creative experimentation, and full-funnel mastery.


Core Traits of Top-Performing Agencies


  • Full-Funnel Strategy: Awareness → Consideration → Conversion → Retention.


  • Psychographic Targeting: Moving beyond demographics to audience intent and emotional drivers.


  • CAPI & Pixel Mastery: Ensuring accurate event deduplication and attribution.


  • Creative Optimization: Running multiple ad variations with dynamic testing.


  • Performance-Based Pricing: Aligning incentives with results, not vanity metrics.


  • Transparent Reporting: Live dashboards showing CPA, CTR, and ROAS in real time.


Agencies like RCKSTR Media specialize in eCommerce verticals, meaning every decision is tied directly to metrics that impact bottom-line performance - not just clicks.



Why Shopify Stores Choose RCKSTR Media


Beyond performance metrics, RCKSTR Media’s structure is built for long-term brand partnerships, not quick wins.


Key Differentiators


  • Hybrid, Performance-Based Pricing: Pay for real outcomes, not empty impressions.


  • Customized Client Dashboards: Access live performance data, transparent ROAS reports, and creative feedback loops.


  • Strategic Partnerships: Certified with Meta, Klaviyo, and IAS for optimized tracking and deliverability.


  • Full Service Execution: From copywriting to creative editing and optimization cycles.


  • Proven Multi-Vertical Expertise: From apparel to lifestyle to CPG, their methods adapt but fundamentals stay consistent.


Client testimonials consistently highlight RCKSTR’s clarity, collaboration, and creativity, emphasizing how they make complex strategies actionable and profitable.



How to Evaluate and Hire the Right Paid Social Agency


Before hiring a paid social agency, Shopify store owners should evaluate potential partners using measurable criteria:


Checklist for Selecting an Agency


  1. Case Studies with Verified Results: Look for detailed, metric-based proof (not vague claims).


  2. Platform Certifications: Meta, Klaviyo, and Google partnerships indicate technical depth.


  3. Transparent Communication: Regular optimization reports and live dashboards.


  4. Creative Testing Process: How often do they refresh and A/B test ad creatives?


  5. Attribution & Tracking Accuracy: Do they utilize CAPI and event deduplication?


  6. Alignment with Your Goals: Do they understand your brand’s voice and business model?


In New York’s high-stakes ecommerce environment, agencies that fail to iterate rapidly or rely solely on automated placements tend to fall behind. The best agencies - like RCKSTR - continuously evolve alongside platform algorithms and consumer behaviors.



Conclusion: Scale Smarter, Not Louder


For Shopify entrepreneurs, scaling with paid social is less about “spending more” and more about spending smarter. New York’s best paid social media agencies prove their worth not in flashy dashboards, but in repeatable growth - increased revenue, improved ROAS, and scalable audiences.


RCKSTR Media’s proven frameworks, transparent systems, and performance-driven pricing make them a standout partner for Shopify stores seeking serious growth.


Ready to scale your store?




FAQ


What’s the average ROAS for Shopify stores using paid social?

Top-performing stores with advanced optimization see between 3x-5x ROAS, depending on margin and funnel maturity.


Which social platform is best for Shopify ads in 2025?

Meta (Facebook & Instagram) still delivers the best full-funnel performance, while TikTok offers cost-efficient reach for awareness campaigns.


How much should I budget for paid social?

Most Shopify brands should allocate 10–20% of total monthly revenue toward ads, scaling as efficiency improves.


How long until results show?

Expect meaningful results within 6–8 weeks, depending on data history and funnel optimization.


How does RCKSTR Media optimize performance?

By leveraging CAPI integration, creative iteration, and data segmentation, ensuring efficient spend and consistent scaling.


What makes RCKSTR different from other NYC agencies?

A performance-first, hybrid pricing model and in-house creative testing system tailored for Shopify ecommerce.


Can RCKSTR integrate Klaviyo email flows?

Yes - they combine paid acquisition with lifecycle email/SMS, ensuring holistic funnel optimization.




Stop Wasting Hours. Start Growing.


Every day you delay is revenue lost and hours you’ll never get back.


Join the business owners who’ve already claimed their time and profits back with our $40M+ proven social media ads system.


Book your free call now - before your next hour gets wasted.





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